---
title: "Google My Business integration"
description: "Learn what Pallyy's Google My Business integration supports, including auto-published location updates, calls to action, and review replies."
category: "integrations"
subcategory: "social-platforms"
emoji: "📍"
icon: "i-fa6-brands-google"
iconColor: "#4285F4"
order: 6
datePublished: "2026-08-20"
dateUpdated: "2026-08-20"
---

Pallyy's [Google My Business integration](/integrations/google-my-business) lets you schedule location updates, add calls to action, and reply to reviews without opening Google. Your Google My Business is often the first thing a local customer sees, so keeping it active pays off. Here's what's included once you connect.

## What you can publish

Pallyy schedules location updates for your Google My Business, and everything auto-publishes at the scheduled time through the official API. No manual steps, no reminder notifications:

- Image updates with text
- Video updates with text

::help-callout{type="note"}
Google My Business connections need a verified location. If your location isn't verified yet, complete verification in Google first, then connect it to Pallyy.
::

## Add a call to action

Each Google My Business update scheduled in Pallyy can carry a call to action, such as Learn more or Call now. It's a small button, but it turns a simple update into something a customer can actually act on, whether that's visiting your site or picking up the phone.

## Reply to reviews from the inbox

Google My Business reviews land in Pallyy's shared [inbox](/features/inbox), so you can see new customer reviews and reply right from Pallyy. Replies go out through the official API, exactly as if you'd answered in Google. The inbox is available on [Pallyy Pro](/help/pallyy-pro) plans and above.

## Manage multiple locations

Pallyy's social sets keep each location's profiles grouped together, so if you run more than one location you can switch between them without mixing up their content. And with [post approvals](/help/approvals), a client or teammate can sign off on updates before they go public.

## Frequently asked questions

### Do Google My Business updates auto-publish?

Yes. Every scheduled Google My Business update publishes automatically through the official API at the time you choose. There's nothing to confirm manually.

### Can I connect an unverified location?

No. Only verified Google My Business locations can connect to Pallyy. Verification happens on Google's side, and once it's done you can connect the location straight away.

### Does Pallyy show Google My Business analytics?

Not currently. Pallyy's [analytics](/help/understanding-your-analytics) covers Instagram, Facebook, and LinkedIn, so publishing-focused platforms like Google My Business don't appear in analytics or reports.