---
title: "Post labels"
description: "Organize your Pallyy posts and ideas with reusable colored labels, then filter your posts list and calendar by label for planning and quick review."
category: "features"
subcategory: "publishing"
emoji: "🏷️"
order: 2
datePublished: "2026-08-20"
dateUpdated: "2026-08-20"
---

Pallyy's post labels are reusable colored tags for organizing posts and ideas, built for planning, filtering, and quick review. Give a label a name and a color, apply it wherever it fits, and your content suddenly has structure: campaigns, content pillars, clients, approval status, whatever system works for you.

## Create and manage labels

Pallyy keeps all your labels on one page at **[Publish > Labels](https://app.pallyy.com/dashboard/post-labels)**. Each label is just a name and a color, so setup takes seconds:

1. Go to **[Publish > Labels](https://app.pallyy.com/dashboard/post-labels)**.
2. Create a label, pick a name and a color.
3. Edit or delete labels anytime, and bulk delete when you're clearing out a whole batch.

Because labels are reusable, one "Product launch" label can tie together every post in the campaign, across weeks of content.

## Apply labels to posts and ideas

Pallyy lets you label both posts and ideas, in two places:

- **In the composer**: open **More Options** and choose **Labels** while you edit a post in the [post composer](/help/post-composer).
- **In bulk**: select multiple posts on the [posts list](/help/posts-list) and apply labels to all of them at once.

Bulk labeling is the fast way to retrofit a system onto content you've already scheduled.

## Filter and review by label

Pallyy filters both the posts list and the [calendar](/help/calendar) by label, so you can look at just one slice of your content at a time. Want to see only this month's promo posts on the calendar? One filter. The posts list also shows label columns, so you can scan what's tagged with what without opening anything.

## Frequently asked questions

### What's the difference between a label and a hashtag list?

Labels are internal. A Pallyy label organizes your posts inside Pallyy and never appears in the published post, while [hashtag lists](/help/hashtag-lists) insert real hashtags into your captions.

### Can I add a label to lots of posts at once?

Yes. Pallyy's posts list has bulk actions, so you can select a batch of posts and apply a label to all of them in one go.

### Do labels work on ideas too?

Yes. Pallyy labels apply to both posts and ideas, so you can organize your content pipeline with the same system from rough idea to scheduled post.