# Pallyy Pricing Reference

This is a plain-text summary of Pallyy's public pricing.

Last updated: 2026-09-09.

## Global Rules

- Free trial: 14 days on paid plans.
- Billing periods: monthly or yearly.
- Annual billing shows an effective monthly price, billed yearly.
- Public pricing page plans: Pro, Agency, Scale, plus Free.
- Agency is the primary highlighted plan on the pricing page.
- Eligible charities and nonprofits can get 50% off all plans.
- Users can cancel anytime; subscriptions stay active until the end of the current billing period.

## Plan Summary

| Plan | Monthly | Yearly | Effective yearly monthly price | Best for |
| --- | ---: | ---: | ---: | --- |
| Free | $0/mo | $0/yr | $0/mo | Trying Pallyy with light usage |
| Pro | $25/mo | $240/yr | $20/mo | One client or your own brand, extra sets at $10 |
| Agency | $99/mo | $950/yr | $79/mo | Agencies managing multiple clients |
| Scale | $199/mo | $1,980/yr | $165/mo | Growing agencies and multi-location brands, up to 30 sets |

## Core Limits

| Limit | Free | Pro | Agency | Scale |
| --- | ---: | ---: | ---: | ---: |
| Social sets | 1 | 1 | 10 | 30 |
| Accounts per social set | 11 | 11 | 11 | 11 |
| Team users | 1 | 1 | 3 | 10 |
| Scheduled posts per month | 15 | Unlimited | Unlimited | Unlimited |
| Media storage | 200 MB | 10 GB | 20 GB | 50 GB |
| Monthly uploads | 200 MB | 10 GB | 20 GB | 50 GB |
| Max file size | 10 MB | 350 MB | 350 MB | 350 MB |
| Files per upload | 10 | 100 | 150 | 200 |
| Analytics retention | 30 days | 5 years | 5 years | 5 years |

## Add-ons

| Add-on | Pro | Agency | Scale |
| --- | --- | --- | --- |
| Extra social sets | $10/mo or $120/yr, max 29 | $10/mo or $120/yr, max 20 | Contact/custom pricing |
| Extra users | Not available | $10/mo or $120/yr, max 7 | Contact/custom pricing |
| AI captions add-on | Not available | Not available | Not available |

## Feature Availability

### Free

- Image publishing only.
- No video publishing, carousel publishing, queue scheduling, approvals, shared calendar, shared social sets, inbox, bio link, AI captions, post ideas, custom reports, or branded bio link removal.
- 1 Instagram competitor in analytics comparison.


### Pro

- Includes image, video, and carousel publishing.
- Includes delete published posts, clone posts, queue scheduling, approvals, shared calendar, post ideas, inbox, bio link, AI captions, API access, and branded bio link removal.
- Does not include custom reports or shared social sets.
- Extra social sets are available; extra users are not.

### Agency

- Includes all Pro features.
- Adds custom reports and shared social sets.
- Includes 10 social sets and 3 users by default.
- Extra social sets and extra users are available.

### Scale

- Includes all Agency features.
- Includes 30 social sets and 10 users by default.
- Add-ons use contact/custom pricing.

## Comparison Page Feature Groups

The pricing comparison table groups features into:

- Usage limits
- Publishing
- Planning
- Collaboration
- Analytics
- Media library
- Inbox
- Bio Link

## FAQ Messaging

- Free plan: Yes, users can start free and upgrade when they need more social sets, users, scheduled posts, storage, or advanced features.
- Plan changes: Users can upgrade or change plans as the team grows.
- More social sets/users: Pro and Agency use paid add-ons where enabled. Scale uses custom pricing.
- Annual savings: Annual billing gives the best price compared with monthly billing.
- Nonprofit discount: 50% off all plans.
- Credit card: Users can start a free trial and test Pallyy before choosing a paid plan.
- Cancellation: Users can cancel anytime; the plan remains active until the end of the current billing period.