Social Media Analytics

Social media analytics for tracking post performance, comparing channels, and creating reports across Instagram, Facebook, and LinkedIn.

Instagram Facebook LinkedIn

Try it for free

No credit card details required, prices in USD.

Social media analytics dashboard in Pallyy

Social media analytics for tracking performance and turning results into reports. ⤴

Social media analytics for teams that need answers fast.

See which posts got attention, which channels are growing, and what is worth doing again. Pallyy keeps social media analytics simple by putting performance data, trends, and reporting in one place instead of across different apps and spreadsheets. Pair it with our social media scheduler , publishing , and inbox tools.

Historical data
See historical data for a range of metrics.
Post tracking
See insights into your posts like eng. rate, likes, comments etc.
Custom reports
Create reports with custom widgets to export as a PDF.
Competitor tracking
Track up to 10 Instagram competitors.
Demographics
See insights into gender, location and age of your followers.

Social media analytics should help you decide what to do next.

Good analytics are not just about looking at numbers. They should help you make better decisions about your content.

That means looking beyond reach and likes. You need to see your top posts, follower growth, engagement changes, audience trends, and how each channel is doing without checking several different dashboards.

Pallyy helps teams review results, spot what is working, and use that insight when planning the next batch of content.

"Pallyy is an invaluable tool for social media managers. Its user-friendly design streamlines content management for both clients and team members, making the process more efficient and effortless.

I highly recommend Pallyy to enhance your social media management experience. Pallyy has become an incredible tool that my agency cannot work a day without!"

— The Glow Up Marketing

Social media analytics for recurring reporting cycles.

Some teams check results every week, others every month, and others after each campaign. In every case, they need a simple way to see what changed and explain it clearly.

Agencies
Review client performance quickly, explain month-to-month changes, and send clear reports without pulling everything together by hand.
Social media managers
See which content themes are working, where engagement is dropping, and what needs to change before the next round of posts.
Lean marketing teams
Track campaign results, audience growth, and post performance without paying for another tool just to handle reporting.

How teams actually use social media analytics in Pallyy.

Most teams use it in three simple steps: check what worked, understand why, and share the results.

1

See which posts performed best

Review post performance, reach, impressions, engagement, and follower growth so your strongest content is easy to spot.

2

Understand what the numbers mean

Compare past performance, audience trends, and channel results so you can tell the difference between a one-off spike and something worth repeating.

3

Share the results in a report

Build reports for clients or stakeholders in the same workflow, so reporting feels quick and straightforward.

Social media analytics features across each supported platform:

Social media analytics FAQ.

Common questions about social media analytics and reporting.

What should social media analytics help me understand?

Good social media analytics should show which posts performed best, how your accounts are growing, where engagement is changing, and how to turn those results into reports you can share.

Why is social media analytics hard to manage in native apps alone?

Because the data is spread out. Teams often jump between platforms, screenshots, and spreadsheets just to explain what changed. Keeping social media analytics in one place saves a lot of time.

Which platforms does Pallyy support for social media analytics?

Pallyy currently supports social media analytics for Instagram, Facebook, and LinkedIn, with custom reporting layered on top.

Can I turn social media analytics into reports with Pallyy?

Yes. Pallyy includes custom reporting so you can choose the widgets and charts you need, then export reports as a PDF for clients or your team.

Who is Pallyy social media analytics built for?

Pallyy is built for agencies, social media managers, and lean marketing teams that want simple analytics and reporting connected to their publishing workflow.

What should I look for in social media analytics software?

Look for analytics software that covers the platforms you use, makes reporting easier, shows useful historical trends, and connects naturally with your social media scheduler, publishing, and inbox workflow when you need them.