FYP, short for For You Page, is a popular feature on platforms like TikTok that presents a curated feed of videos to users based on their interests, behaviors, and interactions on the app.
The algorithm behind FYP analyzes your activity—such as the types of videos you engage with, content creators you follow, and hashtags you interact with—to deliver personalized content that aligns with your preferences.
For creators, being featured on someone’s FYP can significantly increase visibility and engagement, as it allows their content to reach a wider audience beyond their immediate followers. The FYP is constantly updated, offering a mix of trending videos and new, relevant content tailored to each user.