If you're looking for ideas and tools to help you make better TikTok videos, TikTok Creative Center is the perfect place to go. It's a free resource library with its own Trend Discovery feature, Ads Dashboard, and song library.
Check out this post to learn how to use the TikTok Creative Center to find inspiration, trends and music so you can improve your TikTok results!
What is TikTok Creative Center
TikTok Creative Center is a free resource library for marketers and content creators. Here, you can find content inspiration, get insights into the latest trends and data and access creative tools for TikTok videos and ads.
How to access the TikTok Creative Center
You can access the TikTok Creative Center on any browser, but we recommend using a Chrome browser if you want to download resources like music and video templates.
How to use the TikTok Creative Center
Most marketers use the TikTok Creative Center to find inspiration. You can discover the most popular TikTok content and trends that are specific to your country, industry and keywords. You can also use the creative center to:
- Get inspiration for posts
- Search for trending songs & keywords
- Explore top-performing posts and ads
- Discover the top TikTok influencers in your industry
- Access the TikTok music library
- Access more creative tools
- Gather data to create digital reports for reach and engagement
3 TikTok Creative Center features you should use
TikTok Trend Discovery
The most popular way to use the TikTok Creative Center is to find inspiration for your TikTok videos. The Trend Discovery feature helps you find the hottest hashtags, songs and videos in your region and industry so you can improve your TikTok results.
How to discover TikTok's trending hashtags:
- Go to "Trends"
- Click on "Hashtags"
- Type a #hashtag in the search bar
- Study the "interest over time" and popularity
Explore Top Ads on TikTok Creative Center
The Ads Dashboard allows you to see the best-performing ads on TikTok and get ideas for your next ad campaign. You can filter the search results by keywords like "50% off" and more.
How to discover the top TikTok ads in your industry:
- Go to "Inspiration"
- Select "Top Ads Dashboard"
- Type a keyword in the search bar
- Filter results by your industry and country
Find Trending Songs for TikTok Videos
TikTok Creative Center has a pre-curated music library that you can use for free in your videos. Find the best songs for your video by exploring themes like food, pet, and vlog and save them in your TikTok editor.
- Go to "Audio Library"
- Click on "Music"
- Filter songs by genre or themes
- Save a song in your TikTok editor
Note: You need a Chrome browser to open the TikTok editor on your desktop.