The Top 5 Instagram Story Tools in 2023

New to Instagram stories? Here's a list of some Instagram story tools that you can utilize to make your Instagram stories stand out.

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Alexandra Ceambur
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  1. The Top 5 Instagram Story Tools in 2023
  2. 1. InShot - for Instagram story editing and animation
  3. 2. Over - for adding fun graphic elements and stickers
  4. 3. Canva Story Maker - for thousands of free Instagram story templates that match your brand
  5. 4. Adobe Spark - for text and graphic elements that stand out
  6. 5. Unfold - for clean and minimal content
The best Instagram story tools

Instagram Stories are a fun and engaging feature where you can share short-form content (videos, photos and questions) to boost interactions with your followers. What makes stories unique is that they disappear after 24 hours of publishing.

While the Instagram app comes with all the basic Instagram story tools to create and edit your Stories, using a stand-alone editing tool can make your Stories stand out from the crowd with even more customization!

The Top 5 Instagram Story Tools in 2023

There is a wide range of Instagram story tools available, some allow you to add cool backgrounds and text, while others come with complex video editing features. Here's our top 5!

1. InShot - for Instagram story editing and animation

InShot is a complete video editor tool that you can use to trim, edit and personalize your Instagram Stories. It also let’s you add music, captions and custom stickers to your stories.

InShot Instagram story video editor app

InShot features

  • Trim, cut and merge clips
  • Resize videos to fit Instagram Stories
  • Add light filters to video
  • Change background colour
  • Add music and sound effects
  • Add text and sticker to video
  • Add your own fonts & logo

InShot pricing

InShot is free to use with a Pro plan upgrade starting from $3.70 per month

2. Over - for adding fun graphic elements and stickers

Over is a design tool for designers, influencers and content creators who want to stand out from the crowd. If you like to supercharge your Instagram Stories with custom-designed stickers, filters and text overlays, than you’ll love this app.

Over - add graphics to your Instagram stories

Over features

  • Free and pro Story templates
  • Add text and graphics
  • Add images and videos
  • Search for stock photos
  • Add your logos & fonts (pro)
  • Collaborate with your team
  • Schedule your story
  • Logo, poster & flyer maker

Over pricing

Over is free to use, with a Pro plan starting from $3 per month

3. Canva Story Maker - for thousands of free Instagram story templates that match your brand

Canva Story Maker is the little sister of Canva which helps you create, edit and publish content for your Instagram Stories. The tool comes with free customizable templates for both image and video stories. Overall, it’s one of the most complete Instagram Story editing tools you can use on your mobile phone. Canva story make is only available on iPhone.

Instagram story editing tool - canva.

Canva story maker features

  • Stories Editor: 700+ free customizable templates
  • Video Editor: trim, stitch, and preview videos
  • Create stories, video collages and highlights covers
  • Free stock images, icons and stickers
  • Add your fonts and colours
  • Add animation effects
  • Export files in high resolution
  • Schedule for auto-posting
  • Collaborate with your team

Canva story maker pricing

FREE

4. Adobe Spark - for text and graphic elements that stand out

Adobe Spark is a great Instagram story tool for creating content to be shared across multiple platforms. It’s very similar to Canva in terms of functionality and ease of use. You also get a wide range of free Instagram Stories templates that you can customize. When you opt for their paid plans, you’ll get access to professionally designed templates that you can remix to match your brand colours and fonts.

Free Instagram story tool to create templates

Adobe Spark features

  • Free Adobe Stock photos library
  • 34,000 professionally designed templates
  • Add filters, fonts, shapes, and icons
  • Automatically sync across mobile and desktop
  • Remix your design with your brand colours
  • Add animations and effects
  • Automatically resize your design

Adobe Spark pricing

Adobe Spark is free to use with Pro plans starting from $11.65 per month

5. Unfold - for clean and minimal content

Unfold allows you to create beautiful stories with a clean and minimalist style. The free version comes with basic templates while the paid plans have additional templates and advanced Instagram story editing tools.

Create beautiful stories with this free Instagram story tool.

Unfold features

  • 200+ templates for Stories
  • Edit photos and videos with filters and effects
  • Curated fonts and styles
  • Export & share your stories
  • Custom Brand Kit (colours, fonts and logos) available on paid plans

Unfold pricing

Unfold is free to use, with paid plans starting from $12.99 per month (7 days free trial)

Conclusion

With so many different Instagram story tools it’s getting easier to create high-quality content that also is fun to watch. Sometimes, you just have to step outside the Instagram app and look for extra inspiration. We hope you love our app recommendations and let us know if you’ve already tried them.

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